For the next few months, maybe longer, I'll be posting once a month and I celebrate the freedom to do this because . . . I don't have a book to promote! That's right. There are some positives to not having a book deal. At a local SCBWI event, writing coach, Joyce Sweeney, encouraged us nonpubs to embrace this time. Published authors in the room shared knowing glances and smirked. They remember their prebook days with fondness: no agent and publisher prodding you to do backflips and handstands to sell your book; no full calender of signings and school visits; no mad scramble to lure readers on blog, Facebook and Twitter.
Joyce offered many sage morsels that day. I sat in a back corner, womanning the sign-in table, and though Joyce couldn't see me, twice her words struck like a bullet. First, she talked of focusing on your sweet spot as a writer. She said often new childrens' writers explore every avenue from picture book to young adult and that's helpful if you use it to find your strengths. Then, it's time to concentrate. If it's PBs, start cranking out stories like a factory. If it's middle grade or YA, write short stories and work your way up to novels.
I've been writing for four and a half years and I've juggled PBs, MG and YA for almost the entire journey. I've always felt that my voice is better suited to MG and YA but the artist inside urged me to try PBs. I've been blessed to belong to the best PB group (in my biased opinion) in Florida, Rob Sanders' PB&J, Picture Books and Java. They are my writing family. Perhaps my attachment clouded my reasoning because from the beginning, I've heard: "Your voice is too old for PBs" (my words not there's. They were always much kinder.) So, Joyce's advice hit the target. I needed to quit struggling with PBs and focus on my novels for older children. A small part of me rejoiced, the sensible writer who fought the artist for my attention. A large part of me silently wailed at my inevitable resignation from PB&J.
As I recovered from that shock, Joyce addressed branding and how not focusing on one genre can affect new writers. She cited a writer who had a pending deal on a MG novel. The interested agent (or editor, I can't remember which) Googled the writer and up pops a website featuring the author's self-illustrated PBs. The agent wasn't interested in representing PBs so she turned the novel down. Joyce continued, saying agents and publishers want to see an author committed to building devoted readership by producing consistent books. OUCH! I slunk down in my chair, feeling as if a path had cleared from Joyce to my seat and all eyes targeted me. My website is all over the place. I tried to focus it on writing but . . . well, look at it; there's a giant, clothed rabbit hosting the home page! And even though there's only one portfolio page, the art is what viewers notice. No one ever comments on the writing. So, guess who will be revamping their website? One day, I hope to have agents and publishers Googling my name and when they do, I want to be ready. Until then, I'm enjoying my freedom. Today, I don't have to worry about branding or book promoting. The Bible says there's a time for every season. Rejoice fellow nonpubs! This is our season of learning to write the best book we can.
Since, I'm only posting once a month, I'm throwing everything I've got here. If you're in Florida, Tennessee or Missouri, please watch for events promoting Rob Sanders' debut PB, Cowboy Christmas. The launch party is Saturday, Nov. 3 at Inkwood Books in Tampa and you don't want to miss it. Rob's hired cowboy strummers and there's sure to be tasty refreshments.
Happy Halloween everyone. Wishing you treats, no naughty tricks!
I write middle grade and young adult books with a magical twist. And creatures, always creatures. I'm represented by the fabulous Leslie Zampetti of Dunham Lit.
Lorin Oberweger - Freelance Editor